Developers' Blog


When developing software, there’s lots of things you have to do to make it ready for public consumption. Every aspect of every interaction must be reviewed, and testing every possible thing a person could do that would result in breaking your program. So in addition to using the software myself in my daily work, I deploy it to a team of beta testers who beat on it too, and catch things I never would because everyone uses a program a little differently.

So when you think it’s perfect, when you think you have all the i’s dotted and t’s crossed, you ship it.

And you misplace a decimal point or some other mundane detail that winds up not being so mundane.

(Yes, I just made an Office Space reference. I think fully 65.3% of my daily dialog is made up of movie, TV show, or lyrical references. And the more arcane the better.)

Two “mundane details” marred an otherwise perfect launch of Stock Keeper, forcing us to quickly release Stock Keeper 1.0.1. Looks like I just had my glitch for this mission. (See, there I go again with the movie references. This time to Apollo 13.)

So if Stock Keeper is giving you the “the 30-day demo has expired” dialog, be sure to update to the 1.0.1 release. You may have to download it manually from here and replace the 1.0 version, but regardless how you do it, download the update and it will cure all your ills. (Three references in one post… a new record!)

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Prior to software development, I spent 13 years pushing pixels as a graphic designer and ad man. And from one viewpoint, it can be said that software development isn’t that much different from advertising. Namely, you have a problem to solve, you have various tools to use, and you have to figure out the best way of solving it that appeals to people.

In advertising, that involves coming up with a message that has broad reach, and visual imagery that has aesthetic appeal.

In software development, that involves figuring out how someone will use your program in their everyday lives, and make the program visually appealing and easy to use.

In advertising you use the Adobe products and/or QuarkXPress to do your work. In software development on the Mac, you use Xcode.

In advertising, you have folders full of images that you use for concepting and developing your layouts. In software development, you have folders full of icons and other graphic bits that you use for assembling your user interfaces. In both situations, people spend hours searching for and managing their collections of raw materials. No application on the market helps people solve this problem. It’s time-consuming and a royal pain. And it was a situation that was long overdue for a fix.

So while working on MYStuff and MYComics I realized that I could apply my experience in graphic design and advertising to the problem and come up with a solution that would appeal to both graphic designers and software developers. (And anyone that needs to manage digital media assets.) The idea for Stock Keeper was born: An enhanced iPhoto-like application with a built-in web browser for searching online for stock photos and icons, and the ability to track usage licenses, where the media came from, how much was paid for it, and more.

After 3 months of development, we’re very excited to release Stock Keeper. And at $19 we hope that everyone can afford to make their media-management lives much easier. Head on over to the product page and download the demo.


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